Heather Hennessy, Principal
Heather Hennessy is an experienced marketing and communications expert with over 20 years of experience helping brands tell their stories and connect with the right audiences. She has developed strategic marketing, public relations, social, and digital campaigns across industries including sports, tech start-ups, CPG, automotive, nonprofits and healthcare, always with a focus on strategies that resonate and deliver results.
Her past roles include serving as PR Director and Digital Communications Director at Fuse, where she led client strategies for Fortune 50 clients such as Amazon, X Games and Pepsi as well as positions at leading agencies in New York. A graduate of the Newhouse School at Syracuse University, Heather is also an adjunct professor in the Division of Communications and Creative Media at Champlain College in Burlington and serves as chair of the board of directors for RunVermont.
What People Are Saying
“We partnered on the marketing strategy and execution for CarOffer, an end-to-end automotive trading platform. We needed to make an impact and through various marketing campaigns and events, we did just that. CarOffer was the leading solution for dealers to buy and sell used cars in 2020 and sold to CarGurus in 2023. Heather is very creative, hard-working, organized, and patient. It is hard to imagine working on projects without her attention to detail and thoughtfulness.”
— Erin Covington, CarOffer Marketing Director
“As a colleague whom I have worked with for 15+ years at Fuse, it's difficult to summarize or express the respect I have for Heather as a person and as a professional. She's exactly the type of ‘teammate’ you want - smart, strategic, and always comes through. And her work ethic is recognized by others; the teams (both PR and digital) she's led respect her functional expertise and her style. Heather gets my highest recommendation.”
— Bill Carter, NIL Consultant, Past owner Fuse
Awards
PRSA Campaign Award
PR Week Awards
Bulldog Media: Social Media
PR News: PR Elite
The Social Shake Up’s Social Media Awards
Chat with me
Reach out with your communications challenge!